Mountain concept home with a cantilevered roof, glass walls and stone chimneys, captured from the live 3D demo

For custom-home builders

Don't just show your clients what you're building. Let them experience what they're buying.

Clients explore important rooms and choices in 3D before construction, then review their selections with you. Home Studio runs in a web browser, under your company name.

Book a builder walkthrough Explore the 3D demo

Captured from the live 3D demo. The homes are concepts, not client projects. Prices are examples, not quotes.

See the dream. Know the number.

Add what you want. Watch what it costs.

This is the idea in miniature. In the 3D demo, every choice appears in the model and the estimate together, so a client can see what fits before anything is built.

Example total$2,980,000

Budget $3,500,000

Try it in 3D

Example figures only, not a quote. A builder's version would use that builder's own prices.

The problem

Clients have to choose before they can see it.

Floor plans and finish schedules ask a client to imagine the result, and some choices are easier to settle before construction than after.¹ Home Studio gives you and your client something specific to look at and talk through.

Earlier conversations

Clients try finishes, rooms and outdoor options on their own time, so the meeting starts from what they've already looked at.

A more focused meeting

The saved design lists what the client picked. You can go straight to what's possible, what's included and what it costs.

What it doesn't do

It doesn't replace your review, and it can't guarantee savings or prevent later changes. It's a visual aid for the conversation.

See it working

Rooms change in the model, not just on a list.

These are captures from the demo home. A client picks a closet layout or a use for the flex room, and the 3D room, its dimensioned plan and the example price update together.

Primary walk-in closet in the 3D demo with hanging sections, drawers and shelves — Primary closet · from the 3D demo

Flex room set up as a home office with a desk and built-in shelves in the 3D demo — Flex room as an office · from the 3D demo

Estate living room with fireplace, sofa and kitchen island at night — Living room · from the 3D demo

Try it in the demo

Concept homes in the demo

From a mountain ridge to a city rooftop.

Five original concept homes show the range: Estate, Ranch, City condo, New York-style High-Rise and Mountain. A builder's version would be built from that builder's own plan, with that builder's options and prices.

Private rooftop in the New York-style High-Rise concept with a pool, party deck, seating and garden beds above a city — **New York High-Rise**Add a second or third floor, a rooftop pool, a party deck and a rooftop garden.Open the High-Rise

Mountain concept home with a cantilevered roof, glass walls, stone chimneys and an orchard beyond — **Mountain**Stone, steel and glass, with a hot tub deck, barrel sauna, guest cabin and garden options.Open the Mountain home

Ranch concept home in limestone with a tall timber entry, metal roof and a blue pickup by the garage — **Ranch**Limestone and timber on 40 acres behind a stone gate and white fence, with a stable, covered arena, hay field and guest cabin.Open the Ranch

Modern Estate concept home with floating flat roofs, stone walls, glass and a pool terrace — **Estate**A modern mansion with a pool terrace, courts and a guest house, plus front gates, a motor court and driveway lights.Open the Estate

These are visual concepts with example prices. Nothing here checks structure, zoning, building rules or whether an option can be built at a real site.

A real example

A real parcel and a real estate, in 3D.

Hampton National Historic Site in Towson, Maryland, with its public parcel boundary, aerial photo and land shape. The mansion is modeled from 1959 government survey drawings. It's an example of what's possible, not a client project, and we aren't affiliated with the National Park Service.

Aerial view of the Hampton parcel with its boundary in gold and the 3D mansion among the real grounds, in the live 3D demo — Real parcel line and USGS aerial photo · from the 3D demo

South front of the 3D model of Hampton Mansion, with its portico and domed cupola — Exterior modeled from survey drawings · approximate

Open the real parcel example Try it on an address

In the demo's “Your parcel” setting, you can also load the aerial photo and land shape for an address in the lower 48 states and place the concept home on it. The boundary fills in automatically in Maryland and Delaware; elsewhere you trace it on the photo. Boundaries are mapping data, not surveys, and the trees are placed from the photo rather than being the real trees. Nothing here shows what can be built on any parcel.

What clients can do today

Everything here works in the current demo.

A builder's own version would show only the options and prices that builder supports.

Customize three rooms

Primary closet (layouts that fit the room, plus storage choices), flex room (library, office or gym) and garage storage, on the Estate, Mountain and parcel homes. Each has a 3D view, a dimensioned plan and a reset.

Finishes

Change cladding, masonry and window frames, and compare two finish packages side by side with a drag divider.

Outdoor options and extra floors

Turn options on and off, such as an outdoor kitchen, fire features, courts, a guest house, an orchard, garden beds or a greenhouse. The High-Rise adds extra floors and a private rooftop. The list depends on the setting.

Views, light and seasons

Use guided camera views or orbit freely, from dawn to night and through four seasons. Enter a location to set the sun direction there.

Floor plans

See a plan for each level with room sizes. Select a room to walk in, or to customize it.

Example pricing

A running estimate with a line-by-line breakdown, and a budget box that shows how far over or under the client is. The demo uses example figures, which you would replace with your own.

After the client is done

What happens to a design.

Home Studio doesn't send anything by itself or keep client details. The client passes the design along.

The client reviews it

A summary lists their choices with an example total and a link that reopens the same selections.

The client sends it to you

The app writes a message with the link and their choices. They send it from their own email or phone.

Your address can be filled in for them

You confirm what's real

You open the link and see the same selections. You confirm dimensions, availability, scope and cost.

Automatic delivery to your inbox or CRM isn't built yet. We would scope it with you as part of a pilot.

Example-only and planned

What the demo is, and what it isn't.

Example only

The main demo home is an original procedural concept, not an architect's model or a client's project
Prices are illustrations, not quotes
Room dimensions come from that concept home. They aren't construction documents
Pantry, kitchen, laundry and window choices change the estimate and summary but aren't drawn in 3D
Options such as rooftop pools, extra floors and orchards are visual concepts. No one has checked that they could be built

Prototype

Customer portal preview: sample data in your browser tab, with no accounts, messages or payments
Builder insights: only records visits in our private demo, and shows nothing on a normal website
Real land: a live aerial photo and land shape for the lower 48 states. Boundaries fill in only in Maryland and Delaware, as mapping data
No survey, setback, zoning, utility or buildability check anywhere

Planned

Your own home plan modeled for your clients
Pantry and laundry or mudroom rooms drawn in 3D
Client messages delivered to your email or CRM
A builder report on real visits, behind a builder login

Your part

You confirm selections, dimensions, availability, scope and cost before anything is final
You supply plans, options and prices for your version

Founding builder pilot

Show us one plan you're selling now.

We'll walk through the demo with you and talk about whether it would help in your next selections meeting.

Book a builder walkthrough

FAQ

Common questions

Can it show my actual plans, not the demo house?

That's the plan for a builder's version, and it's modeling work we would do for you from your plans. No builder's home has been set up yet, so a pilot is how we'd find out together how close it gets and how long it takes.

Where do client requests go?

To you, from the client. The app writes a message with the design link, and the client sends it from their own email or phone. Automatic delivery isn't built yet.

Do clients need to download anything?

No. It runs in a web browser on phones, tablets and computers.

Can it show a home on a client's land?

As an approximate concept. For an address in the lower 48 states, the demo loads a public aerial photo and land shape, and the client places the concept home on it. The boundary fills in automatically in Maryland and Delaware; elsewhere they trace it on the photo. It doesn't check surveys, zoning, setbacks or whether a home can be built there. The ground is levelled under the home, and any building already in the photo stays there as a flat image.

I'm a homeowner, architect or land agent. Is this for me?

You're welcome to try the demo, but it's built for builders first. Your own home would need a participating builder. Tell us what you need through the contact form.

Does the demo collect personal details?

Your name and phone in the message form stay on the page and only go into the message you send. If you enter a location for the sun direction, that text goes to OpenStreetMap when you press Set.

Research

Boyce Thompson, “Buyer's remorse”, Houseplans.com, March 2019. It summarizes a Trulia survey of mostly existing-home buyers, where 51% regretted something about their home or how they chose it. The article also notes choices that are cheaper to make during construction, such as recessed lighting and wiring, and some that are costly to change later, such as replacing carpeted stairs with hardwood.
NAHB, “What Home Buyers Really Want”, March 2021. This national survey of 3,247 recent and prospective U.S. home buyers ran in summer 2020. A laundry room was rated essential or desirable by 87% of respondents. A patio and a walk-in pantry were also on its most-wanted list of more than 200 features.
Angi, “Which home features do Americans value the most?” This online survey asked 1,499 U.S. adults aged 25 and over in July and August 2021. Asked to name their single most valued luxury feature, 24% of women and 16% of men chose a walk-in closet.

Product

What's in the 3D demo today.

Each control below works in the current demo. A builder's version is set up with that builder's plan, options and prices.

Setting	Estate neighborhood · Ranch on acreage · City condo tower · New York-style high-rise · Mountain ridge · Your own parcel (concept)	The plan on a lot like theirs, with matching neighbors, trees and views.
Condo residence	Studio · 2 Bedroom · Two-story loft	Buyers compare unit types in the same building, each fully furnished.
High-rise residence	Second floor · Third floor · Rooftop pool · Party deck · Rooftop garden · Terrace options	A tower residence with a built-out terrace over a generic city. Added floors and the rooftop appear in the model, floor plan and example price. Concept only.
Arrival	Gate styles that open and close · Driveway shapes · Driveway lights · Ranch land: mountain, Texas or forest	Estate, Mountain and Ranch. Each choice shows in the model with an example price. Concept placement only.
Interiors	Living room · Kitchen · Bedroom · Balcony	Furnished rooms with daylight and evening lighting.
Rooms you can customize	Primary closet · Flex room · Garage storage	Estate, mountain and parcel homes. Choices that fit the room update the 3D view, a dimensioned plan and the example price together.
Price and summary only	Kitchen and pantry · Laundry and mudroom · Windows	Priced choices that appear in the estimate and the saved design. They aren't drawn in 3D.
Time of day	Dawn → Night, 5:30 AM – 11:30 PM	A general sun path. Interior and landscape lights switch on at dusk.
Sun path for a location	Address or coordinates	Sets the sun direction for that location only. It doesn't place the home on a parcel.
Season	Spring · Summer · Fall · Winter	Blossoms, fall color, bare branches and snow on the roof and lawn.
Exterior finishes	Cladding · Masonry · Window frames	Set up from your selections, so buyers only see what you offer.
Outdoor living	Pool · Fire pit · Outdoor kitchen · Pergola · Lighting · Orchard · Kitchen garden · Greenhouse · Guest cabin · Hot tub deck · Sauna (varies by setting)	Turn add-ons on and off to show the upgrade path.
Real parcel example	Hampton National Historic Site · Boundary · Aerial photo · Land shape · True sun path	One public property set up from Maryland parcel data and USGS imagery and elevation, with the mansion's exterior modeled from HABS survey drawings. It's an approximate example, not a survey or client project.
Place it on real land (secondary)	Address lookup · Aerial photo · Land shape · Boundary in MD and DE · Place & turn the home · Garage side · Driveway route · Move yard features · Saved alternatives · Concept sheet	A landowner or family places the concept home on their land and shares the concept with a builder. It's approximate: boundaries are mapping data or traced by hand, and it is not a survey, setback or buildability check.
Camera views	Street · Entry · Backyard · Pool · Fire pit · Living room · Aerial	Guided views for showings, plus free orbit and a presentation mode.
Floor plans	Every level · Room sizes in feet · Tap to enter	Buyers read the layout, then step into any room in 3D.
Example pricing	Home · Lot · Finishes · Upgrades · Total	Each choice shows an example price and the total updates. They're estimates, not quotes.
Message to the builder	Name · Phone · Timeline · Lot area	Writes a message with the design link and choices. The buyer sends it from their own email or phone; the page sends nothing.

The demo home on a mountain site at golden hour

Mountain · Fall · Golden hour

Your brand, not ours

It looks like part of your company.

Buyers see your company name and color from the loading screen to the message they send you, and shared links keep them.

Your company name and initial, set in the link today
Your accent color on every button, set in the link today
Your logo, plan names and specs: part of setting up your version, not built yet

The demo home at night in winter with the fire pit lit

Estate · Winter · 9:36 PM

Works everywhere

Nothing to install, on any screen.

It runs in the web browser on phones, tablets, laptops and the big screen in your model home.

Text the link after a showing
Embed it on your website
Presentation mode for sales meetings

Load the aerial photo and land shape for an address in the lower 48 states. Boundaries fill in automatically in Maryland and Delaware, and are traced by hand elsewhere. It doesn't check surveys, setbacks, zoning or buildability.

Planned

More boundary coverage

Automatic boundaries in more states, as free sources are confirmed or a data provider is chosen.

Gallery

One house, every scene.

Each image was captured from the 3D demo in the browser. A few estate frames show an earlier version of the house. In the demo, buyers move the camera themselves.

Private rooftop with a pool, party deck, seating and garden beds above a city — New York High-Rise · Rooftop options

Mountain home with a cantilevered roof, glass walls and stone chimneys — Mountain · Summer · 2:00 PM

High-rise tower with its residence floors glowing among city buildings — New York High-Rise · The tower

Winter night with snow, warm interior light and the fire pit burning — Estate · Winter · 9:36 PM

Glass condo tower at dusk with lit units and a rooftop terrace — City · Condo tower · 7:24 PM

Backyard pool terrace at dusk — Estate · Summer · 6:57 PM

Living room with fireplace, sofa and kitchen island at night — Estate · Living room · 8:24 PM

Two-bedroom condo living room at night with city views — Condo · 2 Bedroom · 7:48 PM

Double-height loft living room with tall windows over the city at night — Condo · Two-story loft · 7:42 PM

Rooftop deck with a pool, loungers and a pergola fire lounge — Condo · Rooftop deck · 5:36 PM

Mountain site at golden hour with pines and peaks — Mountain · Fall · Golden hour

Estate front garden with a stone fountain behind an iron fence — Estate · Fountain garden

Farmhouse back porch with a pool and fire patio at dusk — Ranch · Back porch · 6:36 PM

Tree-lined gravel drive in fall — Ranch · Fall · Arrival

Red barn with white trim beside a white post-and-rail fence — Ranch · The barn

Ranch home at night in winter with snow on the roof and a lit porch — Ranch · Winter · 7:24 PM

Aerial view of the ranch with house, barn, paddock and drive — Ranch · 40 acres · Aerial

Explore it live

Prototype · sample data only

One project. A shared place to move it forward.

Try both roles in this sample project. Review selections, update the build timeline, arrange appointments and prepare billing requests. We can connect supported tools you already use or help set up the services you need from scratch.

Plan my portal setup

Portfolio · Interactive 3D

Cherry Hills Estate

A mansion-scale Colorado estate concept, shown in the same live 3D model buyers can explore. Orbit the camera, change the light and season, and inspect the home in its estate setting.

Open full 3D experience

Concept project

This is an original Home Studio demonstration scene, not a completed client commission or a claim about a specific property. The viewer below is the interactive 3D project itself, with no flat-image substitute.

The house and environment in this demo are original procedural geometry; no external model files are bundled.

If the model does not appear inside this frame, open the full 3D experience.

Setting

Cherry Hills Village · estate lot · sample scenario

Model

Original Home Studio procedural 3D architecture, materials, landscape and lighting.

Explore

Time of day, seasons, finishes, a location-based sun path, upgrades and camera views.

How a pilot would work

You send plans. We do the 3D work.

No builder's home has been set up yet, so these steps and times are our target for a first pilot, not a track record.

Send your plans

Floor plans, elevations and your finish schedule. CAD, PDF or a 3D model from your architect all work.

Your time: about 30 minutes

We build a concept model

We model the home, load your finishes and prices, and add your name and color. You review it with us in a walkthrough call. It's a visual aid, not construction documents.

Target: about 10 business days per plan

Share it with clients

Text the link to clients or run it in your model home. Clients send you a message with their design link and choices.

The client sends it; nothing is automatic yet

What we need from you

The kickoff checklist

Most builders already have all of this in their plan set.

Floor plans for each levelPDF or DWG
Exterior elevations, all four sidesPDF or DWG
Finish scheduleCladding, masonry, windows
Outdoor package optionsPool, kitchen, fire features
Logo and brand colorSVG or PNG, hex code
Where clients should send designsEmail address

Proposed pricing

A monthly plan for builders.

These are the prices we propose for pilots, and we'll confirm yours before you commit. Month to month, with hosting and updates included.

Starter

$349 /month

For builders with one signature plan.

1 home plan in 3D, built for you
Seasons and times of day
Your options with your own estimates
Your name, colors and shareable link
Client messages addressed to your email
Up to 3 finish options per category

Request a demo

Growth

Recommended

$749 /month

For builders selling a portfolio of plans.

Up to 5 home plans
Your full finish and upgrade catalog
Embed on your website
Model-home presentation mode
Room customizers, where your plan supports them
Inbox or CRM delivery, scoped with you (not built yet)

Request a demo

Signature

Custom

For production builders and communities.

Scope and price quoted per project
Larger portfolios of plans
Models from your architect's files, where the files allow it
Site or community context, with accuracy limits stated

Talk to us

Proposed one-time setup: $1,500 per home plan · Includes the 3D modeling, branding and pricing setup

Founding builder program

Setup is free for our first 10 builders.

We waive the proposed $1,500 setup fee on every plan for founding builders. In return, we ask for your honest feedback and, if you're comfortable, permission to share what we learn together.

Claim a founding spot Try the demo first

10

founding spots, with setup waived on every plan you bring us.

Questions builders ask

Before you sign up

Do buyers need to download anything?

No. It runs in the web browser on phones, tablets and computers. Buyers open a link and start exploring.

Can it show my actual plans, not the demo house?

That's the plan for a builder's version. The demo house is an example. We'd model your home from your floor plans and elevations, with your cladding, masonry and window selections. No builder's home has been set up yet, so a pilot is how we'd test it.

Can I put it on my own website?

Growth and Signature include an embed for your site. Starter gives you a branded link you can share anywhere, including texts, email and social posts.

Where do client requests go?

The client sends them to you. The app writes a message with the design link and choices, addressed to your email if you give us one, and the client sends it themselves. Automatic delivery to an inbox or CRM isn't built yet; we'd scope it with you.

What happens if I cancel?

Your version goes offline at the end of the billing month. We'd agree what you keep before setup starts.

How realistic does it look?

The demo house is procedural geometry rendered in the browser, with sun shadows, reflective glass and night lighting. It's a visual concept, not a photoreal render. How close a builder's version gets depends on the files you supply and the scope we agree.

Contact

See your plan in Home Studio.

Builders: tell us about your homes and we'll set up a 20-minute walkthrough of the demo, with ideas for your own plans.

Email us

ikagserv@gmail.com

We aim to reply within one business day. Include your company name and how many homes you build a year.

Before you write

Spend a minute in the live demo so we can talk about what you'd want for your own homes.

Landowners and land agents

Home Studio is built for builders first. The demo can place its concept home on a real aerial photo and land shape, but it doesn't check surveys, zoning or buildability. Choose “Landowner or land agent” in the form to tell us what you'd want buyers to see. We'll reply by email.

Lumber yards, dealers and associations

If you work with custom builders, we'd like to talk about a referral partnership. Email us with "Partner" in the subject.

Your request is ready to send

Copy it and email it to ikagserv@gmail.com. This page doesn't send messages on its own.

Open in my email app

Don't just show your clients what you're building. Let them experience what they're buying.

Add what you want. Watch what it costs.

Clients have to choose before they can see it.

Earlier conversations

A more focused meeting

What it doesn't do

Rooms change in the model, not just on a list.

From a mountain ridge to a city rooftop.

A real parcel and a real estate, in 3D.

Everything here works in the current demo.

Customize three rooms

Finishes

Outdoor options and extra floors

Views, light and seasons

Floor plans

Example pricing

What happens to a design.

The client reviews it

The client sends it to you

You confirm what's real

What the demo is, and what it isn't.

Show us one plan you're selling now.

Common questions

What's in the 3D demo today.

It looks like part of your company.

Nothing to install, on any screen.

What's live, and what's coming next.

Example pricing

Review and share a design

Compare two packages

Floor plan view

Builder insights

Sun path for a location

See the home before it is finished

Design the outdoor living space

Customize three rooms

New York-style high-rise

Gardens and outbuildings

More rooms in 3D

A real parcel example

Place the home on real land

More boundary coverage

One house, every scene.

One project. A shared place to move it forward.

Cherry Hills Estate

You send plans. We do the 3D work.

Send your plans

We build a concept model

Share it with clients

The kickoff checklist

A monthly plan for builders.

Setup is free for our first 10 builders.

Before you sign up

See your plan in Home Studio.

Your request is ready to send

Change a closet layout, compare two finishes, then share the design.